Access a new audience.

Access a new audience by sponsoring articles, emails, podcasts, videos and social media posts. $500 per week. Lock in your sponsorship today.

An expert in delivering B2B communications, my background is in media relations, marketing, technology and business development.

With more than two decades of experience in communications and leadership roles with technology and consulting firms, I know the ins-and-outs of designing, executing and managing successful B2B brand-building and revenue-generating communications and marketing projects.

What does this mean for you? I get your message in front of the right audience.

Forrester has determined that companies with the most robust, mature partnership programs grow revenue nearly 2X faster than their peers. Just as impressive, mature partnership programs yield better business outcomes.

Source

Overview

I've been communicating with business audiences since 2007 when I launched my first blog. A few years later, I launched my first podcast, bringing marketing and software development voices together. In 2012, I launched an in-person, weekly event for remote workers, resulting in more than 100 members joining each week.

In 2019, I began exploring advisory, communications and creative services for B2B organizations. In 2021, I opened a communications and marketing studio.

Welcome to 2022.

Audience metrics

The following metrics are as of Friday, March 4, 2022.

  • Growing email newsletter subscribers (5%+ m/m)
  • Double-digit open rate floor
  • 10k unique website visitors per month
  • 191k total website requests per month
  • ~1k LinkedIn post views per article

Audience makeup

Members and visitors include executives at managed services organizations, industry consultants, and marketing and communications leaders in different technology verticals.

My engaged network includes the following influential roles:

  • Business Owner
  • Business Strategist
  • Executive Director
  • Founder
  • Information Technology Consultant
  • Information Technology System Administrator
  • Marketing Specialist
  • Project Manager
  • Salesperson
  • Technology Manager

From brand identity, lead generation and marketing operations initiatives, Wil was a great asset to the growth of our company.

vice president, telecommunications

Sponsorships

I work with a select group of sponsors to integrate their messaging into communications for the wiljr.org audience. I work directly with each sponsor to craft and hone their positioning and outcome, ensuring every sponsor message provides the same amount of value as the weekly business, communications and technology articles.

  • Sponsorship cost: $500 (more details below)
  • Sponsorships are on a first-come, first-paid basis
  • Typical turnaround time for a sponsorship is three weeks
  • Sponsorships are paid in full up front via Stripe through The New Communicate, LLC (my B2B marketing and communications studio)

Sponsorship, Weekly

This sponsorship is limited to one exclusive sponsor per week. Only two sponsorships are available per month. Pricing for this sponsorship is valid for 30 days following payment. There are no other sponsorship packages available at this time. All sponsorship messaging is executed within one 5-day period, Monday through Friday. Sponsorships are activated only on business, communications and technology articles.

The following is included in the Sponsorship, Weekly package:

Article: Branding, Top

  • “Presented by” branding at the top of article
  • Limited to 50 words
  • Includes one link

Article: Product/Service, Middle

  • Callout in middle of article
  • Limited to 50 words
  • Includes one link

Email: Branding, Top

  • “Presented by” branding at the top of email
  • Limited to 50 words
  • Includes one link

Email: Product/Service, End

  • Personalized (recipient) callout at the end of email
  • Limited to 50 words
  • Includes one link

Other: Branding

  • “Presented by” at beginning of podcast
  • One Twitter post through @wiljr account
  • One LinkedIn post through linkedin.com/in/wiljr account

Lock in your sponsorship

Click the button below to reserve your sponsorship. Once payment is complete, I will follow up immediately with dates and next steps.

With Wil's unique combination of technical know-how, management and ability to implement new processes, we deployed a communications platform that allowed us to create deeper, long-lasting relationships with key clients.

‌– assistant director, data center and managed services

Advisory services

I run a boutique B2B marketing and communications studio: The New Communicate, LLC. Here are some things you might hire me for:

Brand

  • Advise on corporate messaging
  • Provide best practices training for marketing and communications team
  • Review and draft executive communications
  • Audit visual identity

Marketing

  • Advise on automation
  • Outline lead generation campaigns
  • Provided insights on messaging ideas (integrations, personalization, etc.)
  • Develop ROI reporting

Positioning

  • Draft and review messaging frameworks
  • Draft and review media and PR articles
  • Draft and review email newsletters and podcast scripts
  • Audit and advice on product and service positioning

Advisory services are priced at $150/hr or per project based on each client's customized needs and agreed-upon proposals. For more information, email [email protected].

I worked with Wil for more than two years and in those two years, I saw him transform the marketing and communications functions into a data-driven organization delivering innovative and creative projects.

product manager, voice services