Offline sales

“The sales profession is in transition. It’s shifting from an offline, seller-driven, push-based model toward a digital-first, data driven and buyer-focused response. Those sellers who adjust to buyer preferences, behaviors and purchase processes will outperform those that do not.“

Source.

While a single instance, I wonder how much Salesforce’s recent purchase of Slack influences the shift from an offline model?

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Jamie Larson
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