4 min read

Missoula, Prineville, Sparks: Today's Hottest Tech Cities?

Over the past week, I drove through eight states. It was a planned trip and one I was really looking forward to, especially as I was hoping to drop off at a few specific cities.


  • Montana (start)
  • Idaho
  • Washington
  • Oregon
  • California
  • Nevada
  • Utah
  • Wyoming
  • Montana (end)


  • Prineville, OR
  • Sparks, NV
  • Missoula, MT

You might not be able to pick out why Prineville and Sparks were on that list. Montana is home, so that’s not too surprising.


The Facebook and Apple projects here are part of a wave of global data center construction and development, a market valued at $88 billion last year, according to Synergy Research Group, a market research firm in Reno, Nev.

— https://www.nytimes.com/2018/03/06/business/apple-facebook-data-center.html

When I read that article, I didn’t realize I’d be sitting at the Ochoco Brewing Company in the heart of Prineville a few months later. (I ordered a flight of beer, along with a German sausage and sauerkraut sandwich – delicious – then walked out with a Czech-style beer in a small growler – also delicious).

Ochoco Brewing Company
Mmm. Beer.

Before I headed over to Ochoco, I drove up the hill on Highway 126 to Tom McCall Road. From there, it was like watching a new town being born right in front of my eyes.

New roads. New roundabouts. New everything when it came to infrastructure.

As I drove around the massive Facebook complex, I ran up against several “Private road” signs that seemed to lead right into a data center campus. As big as it seemed on the ground, I wouldn’t get the true sense of awe until I saw the entire facility from above.

With the sun quickly setting, I set up camp and snapped a few pictures with my camera and drone.

Prineville, OR
Data centers.
Prineville, OR
Data centers.
Prineville, OR
Data centers.

Oh, and while I was up there, I took some video.

Hello Prineville.


Tesla. Gigafactory.

It feels like those two words should be enough yet there is alot of additional building happening around the Gigafactory lot. While the other spaces were relatively open, Tesla’s was closed off with an official checkpoint impeding any entry onto the grounds.

No photos or videos from this part of the trip, however it reminded me a lot of the Prineville environment. And even moreso. If the Gigafactory does indeed become a main supplier of natural energy and power, Reno (just a few miles to the West) will see a continued incredible boom. I can only imagine The Boring Company building a tunnel between the two cities to encourage additional growth.


Actually, both Missoula and Bozeman are growing the technology ecosystem across Montana.

Also, I’m a little biased since we live in Montana. The company I work with, Blackfoot, is encouraging this growth through a handful of Smart Growth initiatives, including the launch of an open innovation lab, C2M beta.

Having this insight look, compared with some of the work I’ve been a part of in other cities (New York, San Francisco, Sydney, Washington DC) gives me a better appreciation of where we are coming from and the opportunities in front of us. Here are just a few companies and organizations that have been making news recently:

Blackfoot (naturally)

  • Introducing C2M beta, Blackfoot’s Open Innovation Lab (link)
  • FCC Chairman Ajit Pai Visits Blackfoot Communications; Tours Fiber Network Sites (link)
  • Senator Jon Tester Visits Blackfoot Communications, Reviews Montana-Focused Innovation Initiatives (link)
  • Governor Steve Bullock Visits Blackfoot’s Missoula Campus (link)


  • ClassPass CEO: Missoula checked all the right boxes in company’s national search (link)
  • Fitness tech company announces plans to hire 50 workers in downtown Missoula (link)
  • ClassPass app opening office in Missoula, plans to hire 50 employees (link)


  • Montana-based mapping startup onX raises a round of funding fit for Big Sky Country (link)
  • Missoula mapping tech company onXmaps experiencing rapid growth (link)


  • Submission management Startup Submittable raises $5M (link)
  • How One Tech Company Built A Successful Business In Missoula (link)
  • Missoula tech company Submittable raises $1.3 million in venture capital funding (link)

Venture capital

  • Venture capital firm opens Missoula office as state’s tech businesses hire rapidly (link)
  • Global venture capitalist meets with Missoula startups on national tour (link)


Our road trip went through Yellowstone and out the Northeast Entrance. From there, we headed up – way up – on the Beartooth Pass, where snow was still visible.

The tech boom in these cities and others isn’t ending anytime soon.

Beartooth Pass Summit
Beartooth Mountain.