Thinking Bigger

 

From a business perspective, we compete across many different industries and within many different markets. We believe our primary sources of this competition include, but are not limited to:

• Football clubs
• Television media
• Digital media
• Merchandise and apparel
• Sponsorship
• Live entertainment

(Source: sec.gov, MANCHESTER UNITED LTD. F-1)

 

Not only did they register on a US Exchange, they’re also thinking about competition in the broader “entertainment” segment.

I imagine most sports organizations think this way. Fun to read it first-hand.