Learn, un-learn and re-learn

That’s a quote attributed to Alvin Toffler in a recent AdAge article by Oren Frank titled Think Technology Will Bring You Closer to the Consumer? Think Again: Why a Chasm Is Growing Between Consumers and Marketing.
And here’s Mr. Frank’s own assessment of sedated marketers in today’s hotly competitive industry…

Anyone not following a couple of dozen feeds hasn’t got the slightest chance to keep with the pace and remain relevant — let alone be ahead of the curve.

Read the article here


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